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Hume City Council in Victoria has been freeing up staff time and making it easier for recreation facility users to manage enrolments into its swim school classes online with the help of leading leisure management technology platform Envibe.

The council became one of the first users of Envibe to implement the new ‘Courses Online’ module, recently released by the software’s developers Jonas Leisure. The module upgrades Envibe’s standard functionality by allowing the council to present its membership options and swim school enrolment details to users via a customer portal, allowing them to manage their memberships and enrolments online.

Positive public feedback

Hume City Council Leisure Centres Business Coordinator Cameron Owen says Envibe is used at the council’s Splash Aqua Park and Leisure Centre, as well as its Broadmeadows and Sunbury Aquatic and Leisure Centres. It is also being used at two of Hume City Council’s stadium facilities – Craigieburn Sports Stadium and Greenvale Recreation Centre.

“Last year, we introduced the online portal for memberships, and that has proven successful as a seamless process to promote for new joiners,” he says.

“Customers are extremely pleased that they have the convenience to be able to access the online portal at their discretion and have appreciated accessing their children’s swimming progression.

“The Swim School Management Team has been able to direct and prioritise their attention into delivering a new swim school program, with the saving of some administrative tasks.”

Numbers back to pre-Covid-19 levels

Mr Owen says the council has renewed its focus on community following the Covid-19 pandemic, introducing a range of new programs that help people stay active and re-connect socially. These include leisure programs for different ages, cultural and minority groups, including Active Kids, Active Ageing and Active for all Disabilities.

He says customers have been returning to Hume City Council leisure facilities this year, with visitor numbers close to 2019 levels; one million visitors per year across all of their sites. Swim school enrolments are at peak levels, as many people seek to pick up where they left off prior to the start of the Covid-19 pandemic.

Time savings for leisure facility staff

The new Courses Online functionality has been beneficial for staff too, Mr Owen says. The module helps to ensure consistency and saves staff time by making it possible for parents or class participants to make enrolment changes online rather than over the phone or at the swim school desk.

It builds on Envibe’s existing functionality, which includes tools to support membership management, point-of-sale transactions at cafes and retail spaces, swim school administration, management of bookable spaces, and management of group fitness classes.

Envibe also includes ‘Trigger messaging’ – another time-saving feature used by the council.

Automatic trigger messages can be set up to communicate information to fitness class attendees or parents about programs and class changes. In addition, personalised messages are sent to new customers about classes they have joined, and complimentary slide vouchers are sent to swim school members at Splash Aqua Park & Leisure Centre on their birthdays as a thank you for their support.

Automated reporting is also supported, with the software generating scheduled financial reports for the council’s finance department, Mr Owen says.

Jonas Leisure Head of Sales and Customer Success Dushayant Dhar says the results at Hume City Council are outstanding and demonstrate the difference smart systems can make in streamlining the provision of recreation for communities across Australia and New Zealand.

“Hume City Council’s facilities are continuing to receive good feedback from their users. We are thrilled to continue helping them exceed their expectations in customer experience by delivering high quality services and facilities.”

If you are interested in learning more about what Envibe can do for your facilities and customers, contact us at sales@jonasleisure.com.au

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